Melissa Lücking is a Berlin based Designer and Art Director. Developing communication concepts for visual strategies, she creates unique and expressive visual languages for brands, exhibitions or institutions.
After her studies in Visual Communication at the Berlin University of the Arts she worked as graphic designer for various institutions, brands, artists and studios such as Fons Hickmann M23 (2017–2019). With her Masters in space-related and Exhibition Design she added a spatial approach to her practice that is generally informed by contemporary cultural and social discourses.
After developing brand campaigns and retail designs as corporate designer for MYKITA (2019–2021), she is currently working as project managing exhibition graphic designer at chezweitz.
She is one of the founders of soft power an collaborative project space dedicated to developing constructive, oppositional, and fluid discourses in Berlin Tempelhof. Here she realizes projects in the sphere of art, music and culture connecting her expertise in project management and diverse fields of design.
CALIDA, soft power, Jack Wolfskin, MYKITA, Staatliche Kunstsammlung Dresden, Semper Oper Dresden, Impulse Theater Festival, Deutsche Stiftung für Engagement und Ehrenamt, Verlag der Universität der Künste, Wiesbaden Biennale, Kunstraum D21
Workshops and lectures
InDesign Einführung, University of Arts Berlin, 2020
sky is the limit, University of Arts Berlin, 2021